GETTING STARTED
Creating Your Visitor Action Plan
In the last section we talked about the concept behind affiliate marketing
and how you can make money. There are some affiliate programs that offer only
one way to make money, and there are others that give you a combination of ways
to earn your commission. In order to accomplish your objective of referring
prospects to your advertisers program, choosing an affiliate program that offers
you more than one way to earn money is the best choice.
A program that will pay you for a combination of any of these actions:
- the click of your referral link
- the lead form they complete on their site
- the trial download of their product or service
- and their purchase of the product or service
are the most popular because they are an affiliate marketing website’s gold
mine. While they are few and far between, there are some programs that will pay
for each of these actions.
If one visitor completes all of these actions, you will be paid 4 times –
this is equal to 1 person buying 4 different products from the same store.
It provides you with four different ways to present the benefits of the
product or service that waits on the other side of your referral link.
There are a variety of marketing approaches you can use to reach your
prospect when you have more than one activity to promote.
|
